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13/12/2023 in Strategy

B2B Business Development Guide for Early stage Startups

This post was initially published on alexandrebru.net blogMy step-by-step actionable guide for B2B business development, tailored specifically for Early-stage startups with limited resources. This guide will focus on practical actions…
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06/04/2023 in Marketing

The Future of B2B Marketing: Demand Generation vs. Lead Generation and Crafting Your Winning Strategy

In the ever-evolving world of B2B marketing, understanding the nuances between demand generation and lead generation is crucial for success. Both play vital roles in the buyer's journey, but their…
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02/04/2023 in Marketing

The Top 5 Challenges of B2B Demand Generation and How to Overcome Them.

As a B2B marketer, demand generation is one of the most critical aspects of your job. It's the process of creating interest in your products or services among potential customers,…
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